Friday, December 15, 2017


Partnerships You Need If Your Business Is To Succeed.

December 1, 2016 by  
Filed under Business, Money, Opinion, Tech/Internet, Weekly Columns

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(ThySistas.comThe idea that you can run a business without any outside help is quite a romantic notion. It is essentially, the American dream. That you can build something from nothing and go from rags to riches. It’s a wonderful concept for sure, but is it possible in the modern world today? Actually, these days very few business owners are able to run their company without a little help from the outside. Even solopreneurs who claim they built their business on the strength of their own backs need assistance. If you look at the market today you’ll see there are a few helping hands you’ll need for your business to succeed.

You Better Lawyer Up

As a new business owner, you probably think the law is quite inconsequential. Certainly, you have no plans to cross over any lines, so there’s no reason to think about legal assistance. First, it’s important to understand that most business owners who break the law don’t actually set out with this goal in mind. It is just something that happens quite by accident. Usually, because they aren’t aware of all the rules and regulations that they are bound by.

The most common legal constraint to affect the world of a business owner is premises liability. With premises liability, the law dictates that anyone who owns a property is responsible for incidents or issues that occur there. This means that you will have a laptopbusniesspeepsresponsibility to keep workers in your business safe and protected. You must avoid any injuries occurring on your business premises, mental or physical, if possible.

If the worst does happen and a legal issue affects your business, you need a sharp mind on your side. That’s why you’ll want a legal advisor on call in your company. You don’t have to hire them full time, but they should be ready to answer the phone when you need them.

Accounting Is Advised

One of the biggest issues that business owners face is keeping a check on accounts and spending. They need to make sure that they don’t waste massive amounts of money in areas where they could have instead saved. The best way to do this is by hiring a skilled online accountant. They will check your accounts for you and make sure that you stay in the green. They can also help through difficult times throughout the year such as when the tax man comes along. A lot of business owners do experience trouble with money in their first year on the market. Usually, this is because they have overspent without thinking. With an online accountant, you won’t have to worry about this.

If you’re worried about the issue of cost, there’s really no need. Accounting can be outsourced, the same as any other service that you might choose to use. With an outsourcing team, costs can be kept under control in more ways than one.

Tech Genius

You will need to setup tech for your business to function effectively. This is true no matter how large or small your company might be. You could be running a business from home, and you will still need full use of tech including access to a cloud server. Cloud systems and computer networks allow delivering the fastest service to clients and customers in the modern age. Without it, you will undoubtedly fall behind your competition. Eventually, this will lead to even the most loyal customers choosing a business that delivers a faster service. The world moves quickly these days, and customers don’t expect to wait around for products or services.

The good news is that again, you don’t need to set up this tech yourself. Instead, you can use the services of a proactive IT partner. With a business partner like this, you can get a full computer network setup for your business. The best part though is if something goes wrong with your tech they will be able to fix it and fast. You won’t have to wait around for them. A skilled IT supports team can take you through disaster recovery in minutes. Without them, it can take days or even months.

Mad Marketers

You might have heard of or even buy into the idea that marketing a business online can now be completed for free. Indeed, there are a lot of business owners considering the idea of DIY marketing right now. After all, why do you need an expert? All the tools that you want are at your fingertips. It has been suggested that social media is now the most powerful marketing tool online. If you’re playing around with social media in your spare time do you really need to hire someone to do it for you in the office? Actually, you do because for social media to be successful, you need to constantly be adding fresh content. This is going to take a lot of time and effort that you probably don’t have as a business owner. You also don’t want to hire a full team of marketers because they are expensive. Instead, you can form a partnership with a marketing company. They’ll handle all of your promotional needs for you.

The time constraint isn’t the only reason why you should partner up with a professional team. You need to think about the difficulties of marketing effectively. Lately, Google has become more strict on what they classify to be suitable SEO. There are tighter measures in place to stop content being filled with rubbish purely for the purpose of promotion. If you do this, you will find that you are awarded a Google penalty. That will cripple your business performance and lead you down a difficult and long road to recovery.

As you can see then, it is in your best interest to form these types of partnerships as a business owner. You might still be able to perform and function without them. But they will certainly make your life easier and allow you to give customers a more effective service.

Staff Writer; Latasha Poole


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